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GM needs to positive brand presence right now. I personally love seeing industry gear up to do things they don't normally do. It's highlighting American ingenuity and resilience. Political pundits can say what they will about the President ordering private enterprise to do certain things, but this is a "certain thing" that's necessary and GM is going to benefit from the retooling in the long run.
The only thing that struck me was GM said they were going to donate them "at cost". Jesus Christ, why then would you pick a company with notoriously high operating and union costs that was driven to bankruptcy.




Although, I'm not sure if he could order Toyota or Honda to do it considering they're not a US based company.